STR Blogs

Chief Sales Officers, struggling with changing buyer behaviour and a continued decline in quota attainment, are increasingly turning to...

Next time sales complain, “Marketing don’t give us enough leads” hit them with this hard fact: B2B purchasers just don’t want to speak to...

Before you sign-off your sales and marketing budget for next year consider this recent research from global communications firm Edelman:...

Henry Ford said, “The only real mistake is the one from which we learn nothing.” In my 25 years in sales enablement I’ve been involved in...

The Don Draper days of sales and marketing are truly over. Gone, the casual smoking and drinking in the office, and the wide-eyed wonder...

I’ve yet to meet a Sales VP who has taken on a perfectly functioning sales team and then kicks-back during their first 90 days in the...