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STR Blogs


Sales Leadership Lessons from World Health Organization
“Be fast, have no regrets, …..if you need to be right before you move, you will never win…”
kaidean82
Apr 23, 20203 min read
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New Phone, Who Dis? – Why Your Hot Prospect Isn’t That Into You
Just as you’re getting your head round the fact that millennials are today’s major B2B purchasing decision makers, a new generation of...
kaidean82
Apr 22, 20204 min read
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The Biggest Mistakes Sales Leaders Make and How to Avoid Them
In 30 years of helping sales leaders improve their team’s performance, the most common mistake I see is that sales leaders don’t look...
kaidean82
Apr 21, 20204 min read
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Trade Show Shoes & Training – The Problem With Both
Trade Show Shoes. You know the type; feel like slippers, look like work shoes. You recommend them to your team. If you all complete a...
kaidean82
Apr 20, 20204 min read
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How to Make Sure Your Sales Enablement Platform Delivers
Chief Sales Officers, struggling with changing buyer behaviour and a continued decline in quota attainment, are increasingly turning to...
kaidean82
Apr 17, 20203 min read
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Too Little Too Late. Can Marketing Repair the Great Sales Customer Divide?
Next time sales complain, “Marketing don’t give us enough leads” hit them with this hard fact: B2B purchasers just don’t want to speak to...
kaidean82
Apr 16, 20204 min read
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Here’s Where Your Marketing Leads Will Come From In 2020
Before you sign-off your sales and marketing budget for next year consider this recent research from global communications firm Edelman :...
kaidean82
Apr 15, 20204 min read
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The Biggest Mistakes Sales Enablement Leaders Make – And How to Avoid Them
Henry Ford said, “The only real mistake is the one from which we learn nothing.” In my 25 years in sales enablement I’ve been involved in...
kaidean82
Apr 14, 20204 min read
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Shiny New Balls & Why Sales Enablement Leaders Need to Grow a Pair!
The Don Draper days of sales and marketing are truly over. Gone, the casual smoking and drinking in the office, and the wide-eyed wonder...
kaidean82
Apr 13, 20205 min read
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How to Kick-Start Your Success As A New Sales VP
I’ve yet to meet a Sales VP who has taken on a perfectly functioning sales team and then kicks-back during their first 90 days in the...
kaidean82
Apr 10, 20203 min read
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